Why is no one going into accounting?

 

From WSJ:  

Higher starting salaries with other majors was the top reason why non-accounting majors who had considered the field decided against it, according to a survey of nearly 500 students this spring by the Center for Audit Quality, an industry group.

The opportunity cost of being an accounting is going up because the increase in demand for other majors is raising the returns to substitute majors.  This is part of the long run adjustment of Chapter 9, where prices serve as signals to undergrads about the benefits and (opportunity) costs of their majors.