Thursday, June 10, 2010

Incentives Matter - Bosomy Hitchhikers Edition

Apparently one of the incentives (see the link if you are interested in a photo of what a bosomy hitchhiker might look like) associated with picking up a female hitchhiker is appreciation of her chest. In an experiment in which the apparent breast size of a hypothetical female hitchhiker was varied from an A-cup to a C-cup, men were significantly more likely to stop for the C-Cup compared to the A- or B-cup; women drivers, however, weren't affected by this "incentive."
HT: Eric Barker

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