Most major retailers remain open on Labor Day, often running special sales. Costco is unusual in that it closes its U.S. stores, called “warehouses” by the company, on Labor Day. At first glance, closing on a potentially busy shopping day looks expensive. But the visible lost revenue may substantially overstate the true cost. Former Costco CFO Richard Galanti says most of those sales simply shift to the days before or after the holiday. A shopper planning to buy groceries, paper towels, or a television at Costco may just go on Sunday or Tuesday instead. The relevant cost of closing, therefore, is not the revenue Costco could have collected on Labor Day, but the contribution margin on sales that disappear altogether rather than shift to another day.
The benefit, seemingly obvious, is even harder to quantify. Costco CEO Ron Vachris says the company closes so employees can enjoy the holidays with family and friends. That benefit may extend beyond the value of the day off itself. A company willing to sacrifice sales for its employees may generate morale, loyalty, retention, and recruiting benefits that never appear on an accounting statement. They instead show up indirectly through lower turnover, easier hiring, or greater effort. Costco therefore faces two hidden quantities: the cost of closing may be much smaller than the day's lost sales suggest, while the value to employees may be much larger than the day's wages suggest. If most sales merely shift to neighboring days while employees highly value having the holiday off, closing the stores can create value even though neither side of that calculation is readily visible.
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